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The feminine side of entrepreneurship

Entrepreneurship is no longer just a matter of men. Entrepreneurship is also feminine territory for years. In the last decade, the number of self-employed workers in our country has grown by 11% and now has reached almost 1,200,000 women who are leading their own professional projects. And we are increasingly women who want to live our talent and start a business aligned with our values ​​and capabilities.

However, we are still less than men and, whether due to conviction, education or an inheritance of the patriarchal system, the main reasons that lead us to undertake are the reconciliation of family life and the enjoyment of motherhood. or feel accomplished with what we do. This is followed by El Observatorio, the annual survey on women’s entrepreneurship, which drives the Extraordinaria women’s community made to more than a thousand entrepreneurs.

 

El lado femenino del emprendimiento

Picture byRuby Cup

 

“More than half of women entrepreneurs have to work 40 to 60 hours per week to be able to carry out their own professional project. So where is the real reconciliation?”

 

Gender entrepreneurship

It is clear, then, that there is a gender entrepreneurship that shows that the reasons that lead us to enter into business and also the way we do business are different between men and women. Thus, the majority of women who decide to start their own businesses do so following a very deep yearning, as mentioned earlier, such as conciliation, motherhood and being able to live out their own talents.

However, the reality does not seem to accompany as, despite undertaking to be more involved in parenting, for example, the survey reveals that more than half of women entrepreneurs have to work 40 to 60 hours per week to be able to carry out their own professional project. So where is the real reconciliation? Isn’t it that we have sold our motorcycle in the fashion of being an entrepreneur?

But be careful because this does not end there … Despite the hours that women spend in our businesses, the survey also shows that less than half of the entrepreneurs cannot live our business, which forces us to to combine it with another job to complement the salary. So what are we doing? What sense does it make for us to start business if, instead of giving us the freedom and flexibility we want, we are enslaved instead. Surely the passion to be able to live what we like and also the precariousness of work lead us to choose this path.

 

El lado femenino del emprendimiento

Picture by Vera García

 

“Women need to create projects that are totally in line with who we are, what life we ​​want to lead and with our talent”

 

Mindset, the key to success

 

Another challenge which we can face from the annual survey is the need of a change in women mentality about their projects and entrepreneurship. This is because the 75% of respondents feels that is harder for a woman to set up a company and only a 22% claim to have a long term business plan.

Despite the challenges and the work to be done, 98% of the participants in El Observatorio strongly believe that they can live off their talent. In addition, 9 out of 10 respondents feel that their entrepreneurship project is linked to their personal growth.

 

The future

 

All these facts show that we women need to create projects that are totally in line with who we are, what life we ​​want to lead and with our talent. If we do not do this, the life of our companies may not be too long as it will end with our energies and the expectations that have led us to put them into operation.

 

El lado femenino del emprendimiento

Picture by Ruby Cup

 

“In order to live on our talent, we also need the commitment of the administrations and also half the population”

 

Apart from the individual commitment to our business, in order to live on our talent, we also need the commitment of the administrations and also half the population; that is, men, so that they can get involved and take responsibility day by day. Despite the fact that we live in a more egalitarian society – always talking about the West – we still have a lot of work to do to make equality reach the world of entrepreneurship.

Surveys like these help keep our eyes from falling apart and help us identify where more policies and commitment are needed by all.

Vanesa Carrasquilla

hola@vanesacarrasquilla.com

I’m a journalist and communication assistant for brands, entrepreneurs and companies. I help my customers to generate impact and prestige by appearing in the media. I also design communication strategies and customized content for them. I’m coworker of CREC and an absolutely cat lover. I’m the founder of We Love Cats Market, the first beneficent handmade market in Barcelona which helps the abandoned cats of Barcelona. We celebrate it every November in CREC Poble Sec.

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